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Theme 2: External Influences

infoWhy this? Economic conditions, legislation, government policy, and competition shape business opportunities and constraints. Understanding these influences develops commercial awareness and helps us evaluate how businesses respond to external changes that affect costs, demand, and competitiveness.

scheduleWhy now? At the end of Theme 2, knowledge of finance and operations allows us to explain how external pressures affect specific business decisions. This broadens our perspective beyond internal management and prepares us for strategic analysis and the global business environment in Year 13.


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